"People like you must create..." - Why I create - Amanda Kraft Photography

A few weeks ago I was listening/watching youtube videos while editing - it’s a great way to gain inspiration, soak up a bit of personal development, and pass the time while editing. Between videos the trailer for “Where’d you go Bernadette?” began to play and typically, I’d skip the ads and get back to what I was watching, but didn’t and heard these words:

“People like you must create. If you don't create, Bernadette, you will become a menace to society.”

I stopped what I was doing and went back to listen to the clip again, and then again, and then once more. You have to understand that is me to a T! I am 100% without a doubt in my heart, mind, body, and soul a creative. And when I don’t create I spiral and become quite moody, agitated, and kinda of a bear to be around.

My preferred method of creation involves my camera, but I also love to play with mixed media to create scrapbooks, make bracelets with paracord, or experiment and create in the kitchen. A few years ago, during the pursuit of health coaching & personal training I stopped creating, I didn’t pick up a camera for almost three years and in that time I became a menace to myself and more than likely society. I had caged what drives me, what fuels me, what excites me, and what makes me... me.

If too much time passes between concept photo shoots I start to get antsy and find myself drifting off during conversations daydreaming of the next concept or theme photo shoot. That’s how the Riverdale photo shoot began and evolved. This summer as I moved out of the downtown studio and back into the home studio, I felt a need to create, to push through boundaries to awaken my soul.

My belief for all creatives is that if you aren’t working to level up your craft than you shouldn’t be doing your craft. I know that might seem harsh, but when we get comfortable it isn’t fun anymore. We should always be pushing ourselves to the next level!

My current creation obsession is incorporating video into my photo shoots. I still have so much to learn about video from the initial shooting aspect through editing and sharing. Below is a quick video from a photo shoot I did last week with my dear sweet friend Natalie.